Who we are
Honest, reliable care for over two decades
AMEW started as a Funeral Services business and has grown into a financial practice. We work in partnership with leading insurers in South Africa and host financial wellness and literacy programmes as part of our community outreach.
Our story
From funeral services to full financial practice
AMEW started as a funeral services business and has grown into a financial practice. We work in partnership with leading insurers in South Africa, and we host financial wellness and literacy programmes as part of our community outreach services.
We are honest, reliable and have been taking care of our clients for two decades — and we plan to be here for decades more.
- Licensed FSP FSP 18948
- FUPASA member
- Independent, advisor-led advice
20+
Years of trusted care
6
Core services
5
Funeral plans
2
Community programmes
Our people
The people behind AMEW
A small, connected team — so you always speak to someone who knows your name and your story.
Raglan Isaacs
Principal of AMEW
- AMEW Academy
- Wills & estate related
- Contracts & agreements
Deidre Isaacs
Company Director
- Human resources
Micah Isaacs
Operations Director
- Claims
- Claims ratios
- Account statements
- Financial planning & insurance
- Allocation of premiums
Donovan Rhode
Claims & Accounts
- Claims
- Claims ratios
- Account statements
Zane
Maintenance & Cemetery
- Maintenance & cemetery
National Consultants
Abraham Martin
National Consultant
Hillview · Muizenberg · Retreat
Amanda Mentoor
National Consultant
Anthony Solomons
National Consultant
Mitchells Plain
- Hiring & funeral planning
Clive Lawrence
National Consultant
Tafelsig
Cynthia Beziek
National Consultant
Darling · Malmesbury
Isabella George
National Consultant
George · Blanco · Oudtshoorn
Kevin Kriel
National Consultant
Mitchells Plain
Marlene Mentoor
National Consultant
Darling · Malmesbury
Marshall Geswindt
National Consultant
Humansdorp
- Marketing & strategies
Priscilla Smith
National Consultant
Heinzpark
Roger Dyssel
National Consultant
Elsies River · Mitchells Plain
Sheree Petersen
National Consultant
Mitchells Plain
- Schedules & onboarding
Valene Meintjies
National Consultant
Elsies River · Bishop Lavis
Who does what at AMEW
Every part of the business has an owner — so you always know who to speak to.
Independent
We partner with established providers, but we are never tied to them.
Community first
Financial wellness and literacy programmes for the communities we serve.
Licensed
Regulated and compliant — FSP 18948.
Caring
Two decades of honest, reliable care for our clients.
Why choose us
An independent partner that stays connected
Sound financial advice using secured products and modern-day efficiency — no call centres that do not know who you are.
We are independent
We partner with established providers of investment and insurance solutions, but we are not tied to them.
We connect with you
We take the time to understand your beliefs, personality and lifestyle to better connect with you.
And stay connected
So often, after buying a financial product, you never hear from your advisor. We remain connected.
Ready when you are
Let's protect what matters, together.
Speak to a real person who knows your name — not a call centre. Get honest, independent advice for your family's tomorrow.