Licensed FSP 18948 · FUPASA member

Protecting what matters, for the people who matter.

AMEW started as a funeral services business and has grown into a full financial practice — with wellness and literacy programmes that give back to our communities. Honest, reliable care for over two decades.

  • Independent advice
  • Licensed FSP 18948
  • FUPASA member
  • 20+ years of care

20+

Years of trusted care

6

Core services

5

Funeral plans

2

Community programmes

Our work

Dignified funerals, handled with care

A glimpse of the services we have been honoured to provide — every detail handled with respect, so families can focus on remembrance.

AMEW funeral service set up outdoors with a draped casket, floral tribute and family seating
Every service honoured with dignity and care
On-site catering served by the AMEW team after a funeral service
Full on-site support, right through to refreshments
The AMEW funeral services team in uniform on site
A team that serves every family with respect
Balancing savings and security with sound financial planning

20+

Years of care

Who we are

Independent financial care, rooted in community

AMEW started as a Funeral Services business and has grown into a financial practice. We work in partnership with leading insurers in South Africa and host financial wellness and literacy programmes as part of our community outreach.

We are honest, reliable and have been taking care of our clients for two decades — with the financial wellness and literacy programmes to prove it.

  • Independent, advisor-led advice
  • One person who knows your name
  • Community programmes that give back

Funeral cover

Our funeral plans

Affordable, dignified cover for you and your family — with cash-back options to ease the burden.

Plan 1 (18 - 64 Years)

AMEW Essential

Dignified, complete funeral cover for you and your family.

R60 per month · family

Single: R50 per month

  • Funeral plan
  • Hearse
  • Grave site (public)
  • Coffin
  • 2 family cars
  • Collection of the body
  • Mortuary facilities
  • Grave equipment
  • Water facilities
  • Death registration
  • Gazebo and chairs
  • Wreath, cross and pamphlets
Most popular

Plan 2 (18 - 64 Years)

AMEW Classic

Everything in Plan 1, plus a cash-back benefit to ease the burden.

R70 per month · family

Single: R60 per month

R2,000 Cash Back

  • All Plan 1 benefits
  • R2,000 cash back benefit
  • Priority family support
  • Dedicated claims assistance

Plan 3 (18 - 64 Years)

AMEW Elite

Our premium plan with the largest cash-back benefit for complete peace of mind.

R105 per month · family

Single: R85 per month

R6,000 Cash Back

  • All Plan 1 benefits
  • R6,000 cash back benefit
  • Premium family cover
  • Priority claims assistance

Member + 5 (18 - 64 Years)

AMEW Care Plus

Group cover for six or more family members, with added care benefits for the whole household.

R180 per month · group (from 6 members)
  • Group cover from 6 family members
  • All Plan 1 benefits
  • Member+ added care benefits
  • Priority claims assistance

R10 000 Cashback only

AMEW Legacy Cash

Cash-back only cover, available nationwide — a pay-out to the family when it matters.

R50 per month · family

Single: R40 per month

Cash Back Nationwide

  • Member must be between 18 and 64 years old
  • R10 000 cash back benefit
  • Cash back pay-out to the family
  • Available nationwide
  • Affordable premiums
  • Fast, simple claims process

Plans shown are indicative — contact AMEW for current pricing and full terms. Ready to join? Tap Apply Now to sign up via our secure portal.

Why choose us

An independent partner that stays connected

Sound financial advice using secured products and modern-day efficiency — no call centres that do not know who you are.

We are independent

We partner with established providers of investment and insurance solutions, but we are not tied to them.

We connect with you

We take the time to understand your beliefs, personality and lifestyle to better connect with you.

And stay connected

So often, after buying a financial product, you never hear from your advisor. We remain connected.

Community impact

Financial care that gives back

Beyond cover, AMEW invests in people — bringing financial wellness, literacy and practical skills to the communities we serve.

Financial Wellness & Literacy

Financial Wellness & Literacy

Free, plain-language workshops that help families budget, save and understand credit — building a savings culture from the ground up.

  • Community workshops
  • Budgeting & saving basics
  • Debt & credit guidance
  • Plain-language financial education
AMEW Training Academy

AMEW Training Academy

Practical skills and compliance training that opens doors to careers in financial services and funeral administration.

  • Practical skills training
  • Compliance & FAIS awareness
  • Youth & community focus
  • Career pathways

100s

Families supported

2

Flagship programmes

26

Free financial guides

20+

Years in communities

Success stories

Real people. Real peace of mind.

The families and communities we serve are at the heart of everything we do. Here is what they tell us.

Drawol Begrafnisdienste
“AMEW is one of the most highly recommended firms to work with. Since my first day joining AMEW I have experienced so much growth with Drawol Begrafnisdienste. A big thanks to the AMEW team and management for always helping me when I am struggling with something. Please keep up your hard work and passion for helping other businesses improve their legacy. Be blessed always. Thanks to AMEW and team.”

Drawol Begrafnisdienste

Director

Health 4 Me member
“My experience with the Health 4 Me product: first of all, it is a very affordable product considering all the benefits you get access to. At first I really thought it was too good to be true 😊. I received my card not too long after my first payment and it was immediately active. I only needed authorisation with my very first doctor's visit and not again after that. I've been to the doctor, dentist, x-rays and bloods with no extra costs or charges. I'm really impressed with Health 4 Me.”

Health 4 Me member

Client

Bonita
“I have been a proud client of AMEW for more than fifteen years, and it is an honour to share my experience. In all my years with AMEW, I have found their service to be nothing short of exemplary. They have consistently demonstrated the highest levels of professionalism, integrity, and compassion. During a particularly challenging time for my family, AMEW was a pillar of support. They handled our situation with such dignity, efficiency, and genuine care that they lifted an enormous burden from our shoulders. Their assistance allowed us to focus on honouring our loved one, knowing that all else was in capable hands. What sets AMEW apart is that they do not merely provide funeral cover; they provide peace of mind, respect, and unwavering support when it is needed most. After more than fifteen years, I can recommend AMEW without any hesitation. They are, in my view, the benchmark for excellence in this industry. As I always say, "Hulle is my mense."”

Bonita

Client for 15+ years

In partnership with leading insurers & associations

FUPASA FUPASA
Sanlam Sanlam
Hollard Hollard
Momentum Momentum
Safrican Safrican
Rand Mutual Assurance Rand Mutual Assurance
FED Group FED Group

Meet our partners →

Get involved

Help us reach more families

Whether you want to volunteer your time, sponsor a programme or partner with us — there is a place for you.

Volunteer with us

Become a community ambassador and help us bring financial literacy to more neighbourhoods.

  • Help run wellness workshops
  • Support community events
  • No experience needed
Legacy Care Foundation

Run by Legacy Care Foundation — our non-profit organisation.

Partner or sponsor

Corporates and funders can sponsor a workshop, a training intake or an entire programme.

  • CSI & B-BBEE-aligned opportunities
  • Named programme sponsorship
  • Measurable impact reporting
Legacy Care Foundation

Sponsorships are administered by Legacy Care Foundation — our non-profit organisation.

Money tips, in plain language

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Ready when you are

Let's protect what matters, together.

Speak to a real person who knows your name — not a call centre. Get honest, independent advice for your family's tomorrow.